Crack Stick

Introduction

If you’ve never tried Crack Sticks before, get ready to fall in love with your new favorite treat. These crispy, golden delights are simple to make yet packed with addictive flavor that keeps everyone reaching for more. Essentially a cream cheese-filled bread stick rolled in cinnamon sugar and fried until crisp, Crack Sticks strike the perfect balance between sweet and crunchy. Whether you serve them as a quick snack, party appetizer, or even a fun dessert, they’ll always disappear fast.

My recipe story

I first discovered Crack Sticks years ago at a family potluck where someone brought a big platter of these golden rolls dusted with sugar. At first, I assumed they were ordinary cinnamon sugar rolls, but the first bite revealed the creamy filling that made them absolutely unforgettable. Since then, I’ve refined my own version of this recipe. It’s quick, reliable, and incredibly versatile—you can keep it classic or get creative with fillings like Nutella or peanut butter. Over the years, it has become one of my most requested recipes, especially during holidays or game nights when everyone craves a crunchy, handheld snack.

Ingredient breakdown

What makes Crack Sticks so irresistible is how basic ingredients come together to create something special. At their core, you need slices of soft white bread, cream cheese, butter, and a mixture of sugar with cinnamon. Each element contributes to the unique taste and texture that makes these little sticks so crave-worthy.

The bread provides the structure—soft enough to roll but sturdy enough to hold the filling. Cream cheese adds the signature creamy center that contrasts beautifully with the crunchy coating. Butter ensures the outside crisps up perfectly when fried or baked, while the sugar and cinnamon lend a sweet, aromatic touch that makes every bite indulgent. Together, these elements balance texture and flavor in the most satisfying way.

You can also elevate this recipe with simple swaps. Whole wheat bread gives a slightly nutty flavor, flavored cream cheeses add variety, and using brown sugar instead of white adds caramel notes. No matter how you adapt it, the foundation remains deliciously reliable.

Equipment you’ll need

• Rolling pin (for flattening bread)
• Sharp knife (for trimming crusts)
• Mixing bowls
• Small frying pan or deep skillet
• Tongs or slotted spoon
• Paper towels (for draining excess oil)
• Baking sheet (if baking instead of frying)

Step-by-step directions

1. Prepare the bread: Start by trimming the crusts off each slice of bread with a sharp knife. Using a rolling pin, gently flatten each slice until it’s thin and pliable. This step makes the bread easier to roll and helps hold the filling inside.
2. Spread the filling: Take softened cream cheese and spread a thin layer across one side of each bread slice. You don’t need a thick layer—just enough to add creaminess and flavor. If you want more sweetness, you can mix a teaspoon of sugar into the cream cheese beforehand.
3. Roll them up: Starting from one edge, roll each slice tightly into a log shape. Make sure the seam side is down so the rolls don’t unravel while cooking. Repeat until all the bread slices are filled and rolled.
4. Coat with butter and sugar: Melt butter in a small dish. In another bowl, combine sugar and cinnamon. Dip each roll into the melted butter, then roll generously in the cinnamon sugar mixture until fully coated.
5. Cook to perfection: Heat a skillet over medium heat with just enough oil to shallow-fry. Fry the rolls in batches, turning occasionally until all sides are golden brown and crisp. Each batch takes about 2–3 minutes. Drain on paper towels before serving.
6. Alternative baking method: For a lighter version, preheat your oven to 375°F (190°C). Place the coated rolls on a lined baking sheet and bake for 10–12 minutes, flipping once halfway through. They’ll be crisp and delicious without deep frying.

Variations & substitutions

While the classic Crack Stick is made with cream cheese and cinnamon sugar, there are countless ways to customize it. Try spreading Nutella or peanut butter inside for a richer, nutty twist. Fruit preserves like strawberry or raspberry pair beautifully with cream cheese for a cheesecake-inspired filling. For a savory version, replace the sugar with garlic butter and herbs, making them perfect for dipping into marinara sauce. If you’re watching sugar, you can use coconut sugar, monk fruit sweetener, or skip the coating altogether and dust with powdered sugar instead. The flexibility of this recipe is one of the reasons it’s a household favorite.

Storage, freezing & make-ahead

Crack Sticks taste best fresh, but they can be stored for later. Keep leftovers in an airtight container at room temperature for up to 2 days. If refrigerated, they may lose some crispness but can be reheated in the oven at 350°F (175°C) for 5–7 minutes. To freeze, prepare the rolls but stop before frying or baking. Place them on a tray to freeze solid, then transfer to a freezer bag. They’ll keep for up to a month. When ready to enjoy, thaw slightly and cook as directed. This make-ahead option is perfect for parties or last-minute snacks.

Serving ideas & pairings

Crack Sticks are versatile enough to shine in any setting. Serve them as a sweet breakfast treat with a hot cup of coffee or tea. For dessert, pair them with vanilla ice cream or a drizzle of chocolate sauce. They also make a fantastic party snack, especially when served alongside fresh fruit or other finger foods. For a fun twist, try offering different dipping sauces like caramel, chocolate ganache, or fruit syrups to let guests customize their bites. No matter how you serve them, these little sticks will always bring joy to the table.

FAQ

Can I bake Crack Sticks instead of frying?
Yes! Baking at 375°F for 10–12 minutes gives you a lighter version with less oil but still plenty of crunch.

What type of bread works best?
Soft white sandwich bread is ideal because it rolls easily and crisps beautifully. Avoid dense or seeded breads.

Can I use flavored cream cheese?
Absolutely. Strawberry, honey, or even savory flavors like chive can add fun twists to the recipe.

How do I keep them from unraveling?
Roll them tightly and always place seam-side down while cooking or baking. You can also press lightly on the seam to seal.

Can I make these ahead of time?
Yes. Assemble and freeze before cooking, then fry or bake directly from frozen for convenience.

Final thoughts

Crack Sticks may be simple to make, but they deliver maximum flavor and fun. With their crispy, sugary coating and creamy center, they’re an instant crowd-pleaser for any occasion. Whether you stick to the classic version or experiment with variations, this recipe is sure to become a regular in your kitchen. Make a batch today and see why these little treats live up to their name—you won’t be able to stop at just one!

Crack Stick

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• Author: Sarah White
• Total Time: 25 minutes
• Yield: 10 sticks
• Diet: Vegetarian

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Description

Crispy, golden bread rolls filled with cream cheese and coated in cinnamon sugar. A quick, sweet snack that’s addictive and fun to make.

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Ingredients

• 10 slices white sandwich bread
• 8 oz (225 g) cream cheese, softened

• 1/4 cup granulated sugar

• 1/2 teaspoon ground cinnamon
• 1/4 cup unsalted butter, melted

• Oil for frying (or use baking method)
  

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Instructions

1. Trim crusts from bread and flatten each slice with a rolling pin.

2. Spread a thin layer of cream cheese on one side of each slice.

3. Roll up tightly into logs, seam side down.
4. Dip each roll in melted butter, then coat in cinnamon sugar.

5. Fry in medium-hot oil until golden and crisp, about 2–3 minutes. Drain on paper towels.

6. Alternatively, bake at 375°F (190°C) for 10–12 minutes, flipping once halfway through.
   

Notes

Serve warm with caramel, chocolate, or fruit dip. Best eaten fresh but can be reheated in the oven to restore crispness.

• Prep Time: 15 minutes
• Cook Time: 10 minutes
• Category: Dessert
• Method: Frying or Baking
• Cuisine: American